You got that P.h.D.?

‘You got that P.h.D.’ identifies the main areas of your business that you must focus  and execute on to scale your business effectively.

This is a must read book for anyone that thinks they are at the point of scaling their business.

Passion Hustle Drive book image


Bobby Marhamat loves spending his days with business leaders who are working to achieve success in scaling their companies. He looks forward to meeting people who want to do better in life, matching actions to their words. One of his many goals in life is to help employees improve their skills and confidence so that they can crush it in whatever they want to do.

Bobby has been working with technology companies for 20 years, using his experience with sales, marketing, revenue, and operations to help leaders scale their businesses across their organizations.

Besides enjoying technology at work, Bobby has fun tinkering with home automation and his vegetable garden. (He’s known for his hot peppers.) To combine his love of home automation and gardening, he’s intent on programming his outdoor irrigation system to water based on the local rain forecast.

Once the watering system is working flawlessly, Bobby can indulge in his other passions – traveling and reading. He’s also the author of two other books: Trying to Keep My Business from Being Left Behind in this Social Media World and The “B” Word: Becoming Foolishly Bold in Creating the Ultimate “Brand.” Bobby’s business articles often appear online for Forbes, Social Media Today, LinkedIn, and his own website.

Prior to starting his consulting group, Bobby worked at Revel Systems as COO. He has also held other leadership positions as CEO, CRO or VP of Sales in technology companies such as: Highfive, Limos.com, EVO2, Verizon Wireless, LookSmart, ServerPlex Networks, and Sprint/Nextel. He is a contributing member of the Forbes Business Development Council, an invitation-only organization for senior-level sales and business development executives.



To learn more about Bobby, like his penchant for Oreo ice cream,

or follow him through any of these social media accounts:



Is It Time to Scale?

Before you begin to plan your scaling strategy, you first need to ask yourself, “Am I ready to scale?”


It’s All About the Story!

Maybe the idea of telling the story of your business seems silly or self-centered to you. Who wants to know all that stuff? you’re thinking.


Build Your Brand

A brand is much more than an attractive logo, and branding is like developing the reputation you want your business to have. d.


Establish Your Core Values

It’s now time to better describe your company’s intentions and reason for being. These are commonly referred to as your company’s “core values.”


Become Culturally Aware

You’ve probably heard the term culture bandied about so many times now that you wonder if there’s not more of the cult in it than anything else.


Only Hire PhDs

If you don’t know me, then you might think that “PhD” stands for the high-level degree of Doctorate of Philosophy. Actually, I’m referring to passion, hustle, and drive


Invest in Your People

In the not-too-distant past, the unofficial policy of many companies in the United States was that professional development was the employee’s concern.


Set Expectations with Performance Management

A performance management system consists of the processes for working with each employee to plan, monitor, and review their work objectives and goals.


Build a Winning Sales Team

One of the most important aspects of scaling your business is hiring for sales and building a strong sales team.


The Economics of a Sale – Get It Right!

While most of my information up to this point can be applied to any type of business, the nature of what I’m going to discuss in this chapter requires me to focus on a specific industry – SaaS (Software as a Service).


Unite Your Sales Force Through Revenue Operations

In the past 15 years, increasingly affluent societies have been using technology for more than just communication and entertainment.


The Plans (Strategic & Operational)

If you already have high-level goals in place for your business, that’s great! Even better if you’ve detailed them in a strategic plan.


Stay Fresh and Be Adaptable

Change is a funny thing, often viewed as an unwelcome, unexpected, and annoying visitor, something we “deal with” and then politely steered out the back door so that we can return to our regularly scheduled program.


Final Words (For Now)

After reading this book, I hope that you have an overall better understanding of what it takes to move your business to the next level of success. Everything included in this book I consider “key” to successfully scaling a business.



An entrepreneur, geek, and surfer who enjoys meeting new people and travelling. Co-founder of PandaDoc and Quote Roller. Born and raised in Minsk, Belarus; citizen of the planet Earth.


Richard is a seasoned Saas sales leader and provides full-funnel sales training to SDRs, AEs, and Customer Success teams. His goal is to teach reps how to earn the right to ask questions. He does this through practical and tactical tips combined with teaching the reps why these things work at a psychological level.


Leese is the Senior Vice President of Sales at Qualia, which has built the first settlement system in the title industry that takes advantage of modern technology. It specializes in working with owners to help close more transactions, get rid of repetitive data entry, and reduce errors. Leese is also a founder of the ‘Surf and Sales Summit’ and Author of “Addicted to the Process”.


Kyle Porter is the founder and CEO of SalesLoft. SalesLoft generated explosive growth over the past three years, recognized as the 7th Fastest-Growing technology company in North America by Deloitte. Headquartered in Atlanta, SalesLoft employs more than 300 amazing Lofters across the U.S. In 2018, the company was named Atlanta’s #1 best place to work by The Atlanta Journal-Constitution.


Birwadker is the CEO of Good.Co, which was acquired by StepStone GmbH. He’s also worked at AKQA and Landor Associates. He describes himself as a serial connector-of-dots, innovation consultant, and motohead.


Marsh has spent his career in sales and sales leadership, because that’s what he loves As the EVP of Sales at Bluewater Technologies, he’s working with their team of 200+ experts to help brands tell their stories through modern AV technology in the workplace and live events.


You got that PhD identifies the main areas of your business that you must focus on and act correctly on to scale your business effectively.

This is a must read book for anyone that thinks they are at the point of scaling their business.

Passion Hustle Drive book image